“I want it all and I want it now.”

Freddy Mercury first sang the iconic line in 1989 and to this day when I hear it I feel inspired to pursue all my goals. All at once.

The greatest hindrance to this is we all have a finite amount of time and most people cannot work on their creative dreams all the time. You have rent or a mortgage to pay. You have to put food on the table. You have to save because who wants to live cheque to cheque. Maybe you even have children or a family to support.

So you work a day job. It eats up your peak creative hours when your brain is the most proactive (and for most people that is mornings according to studies) so you are already drained when it is time to work on your own stuff. Or you run a production company, you serve clients, you work in the field you enjoy, but adjacent to what you really want to be doing – creating your own work instead of videos for others. You freelance, you write, you edit, you shoot, you crew on productions. The work is inconsistent, you hassle, you network, and then it all gets shut down anyway because 2020. What a year.

But even in better years there have always been those jobs you know in your heart you shouldn’t take but your mind says I need the money or it may lead to future work. The time wasters. The lowballers. The clients who demand strawberry sundaes but don’t have any strawberries for the recipe.